Football fever has gripped Uganda as Guinness Uganda kicks off a new campaign, promising to elevate the Premier League experience for fans across the country.
As the official beer sponsor of the Premier League, Guinness is set to make this season unforgettable with a series of exciting activations under the banner of ‘Guinness Matchday’.
The campaign was launched in style with a vibrant event at the Garden City rooftop, featuring live match analysis, engaging trivia, and the chance to win exclusive Guinness merchandise.
But the highlight of the evening was the announcement of a grand prize: lucky fans will win an all-expenses-paid trip to the UK to watch their beloved Premier League teams live in action.
“We’re excited to bring the Premier League closer to our fans than ever before,” said Matilda Babuleka, UBL’s Head of Beer. “Guinness Matchday is about creating unforgettable experiences and giving our consumers a chance to live out their football dreams.”
The party doesn’t stop in Kampala. Guinness Matchday is hitting the road, bringing the excitement to fans nationwide through a series of viewing parties complete with expert analysis, games, and prizes.
The brand is also partnering with official fan clubs to create an even more immersive experience for supporters.